We are decidedly different.

We do what others won't. 


Phoenix Fusion has long-standing business relationships with some of the nation’s top retailers. Customers partner with us because they know Phoenix has the expertise to create what they need, with consistent quality. From sturdy fixed or mobile cabinetry to hi-tech store displays with integrated electronics, having a proven track record of success. We are centrally located, which makes it easy to handle domestic and international shipping needs, handling the complex documentation requirements if needed.

Our facility is located in Roberts, Wisconsin and boasts over 85,000 square feet of manufacturing and warehouse space. We operate Homag, Holzma and Weeke equipment and are experts in SolidWorks, Infor VISUAL ERP and more to make sure customers get the best product yields, value-engineered products and management reporting. 




Fixturing & Displays

 From large merchandising units to shelf teasers and glorifiers with everything in between. Our bread and butter was built on servicing large retail and box store needs.



Supplement your store presence with kiosks to feature the latest product offering or holiday needs. We can customize to fit your specific needs.


Pop-Up Retail

Bring your product/service to where your customer are - concerts, sports venues, malls - without the large lease agreement. We can build that Pop-Up Shop and add the digital integration of point of sale, etc.


It's not just about the fabrication. We have program management expertise to manage your details and expectations for the tightest of delivery schedules. 











The digital age is advancing the way consumers shop both online and in-store. We have been integrating technology into fixtures since our early days with Best Buy. 

We design with an eye to functionality, we install, test and service. 



We are versed in all materials - plastics, glass, wood, fiberboard, metal. The benefit of our experience with a variety of materials is that we can advise you of better options and cost implications.



Recycling and green initiatives are not new to us. Keeping the earth's vital resources for the next generation is a mission handed down by our founder.
















Space is abundant in Wisconsin. We maintain clean, temperature controlled buildings where your product is shelved, inventoried and monitored. 


Pick & Pack Fulfillment

Let us manage your total store needs - we can coordinate with 3rd party suppliers and bundle and deliver all your materials with one delivery. We keep you apprised of inventory and the need to re-order. 




Working with the best shipping and logistics partners, we get our deliveries there when you need it. 



 Our service doesn't end when the product ships. We can assist your installation needs by providing on-site assurance that our products work or introduce you to one of our installation partner companies.